HTC acquired Beats causes

HTC CEO and general manager Mr. Chou said: "Beats By Dre is characterized by its leading consumer trend of the capacity, which is the other brands can not reach the realm.Beats by Dr. Dre is a very attractive brand, it provides a out of the ordinary brand experience.Both sides believe that the close strategic cooperation will offer HTC of mobile phone used to love with no chink in one's armour sound experience.HTC dedicated consumers desired action experience every detail, and the sound quality is one of the key ring experience."
Beats by Dr. Dre founder and CEO Interscope Geffen-A&M and Records chairman Jimmy Iovine said: "HTC and Beats By Dr Dre strategic alliance on behalf of the two international companies Redefining Global intelligent mobile phone future trend.The Beats by Dr. Dre, how to eliminate the digital music revolution caused the sound distortion is our mission, we look forward to the interpretation of music communication, so that consumers like to visit the site, this is the goal of our efforts."

HTC and Beats had to start the cooperation mechanism, is committed to provide consumers with excellent sound experience, HTC is expected this fall will launch a series of integration of the custom beats by dre in the sound quality innovation technology wireless communication products.
Beats by Dr. Dre future operations will remain independent, President of the Luke Wood long run its founder Jimmy Iovine will continue to lead the company's future operation and development.Beats By Dre Sale team will continue to dominate with the development of the Beats By Dr. Dre related operations, including Monster Cable and Products Inc., and Chrysler Group LLC etc..